Alzheimer Society of Nova Scotia

YOU, Keeping Your Sales Teams Engaged

In Uncategorized on July 15, 2014 at 3:18 pm

BMO Metro managers

YOU might be wondering why we’re focusing on sales teams in our blog post today. In fundraising, charities often rely on the support of volunteers and corporations to help them reach their fundraising goals.  I think it’s important that today I mention the many volunteer and sponsor sales teams that help make the Alzheimer Duck Derby a success.

We call them sales teams because they help adopt ducks all summer long leading up to the Alzheimer Duck Derby on Sunday, September 21. This year, we have 40 sales teams all over Nova Scotia. As the Coordinator of the Duck Derby, I have the privilege to talk with them, keep them engaged and thank them for everything they do.

Not only do our sales teams help us reach our fundraising goals, they help raise awareness of Alzheimer’s disease and other dementias and educate Nova Scotians about the ways the Alzheimer Society of Nova Scotia helps  families living the dementia journey.

How do YOU keep sales teams engaged?

  • Set them up with the tools they need to succeed.
  • Make it fun! YOU can create a friendly sales competition between the teams and offer a prize to the top sales team.
  • Communicate with them regularly. Every two weeks send out fundraising tips, motivational messages, pictures, videos etc.
  • Do a half way check-in and call each sales team leader. Calling is much more personal than sending off an email.
  • Send them a fun video like this
  • Thank them! They are donating their time and raising important funds for your cause.

Do YOU have some tips YOU can share about keeping your sales volunteers engaged? Leave a comment below.

If YOU are interested in selling ducks this summer for the Alzheimer Duck Derby, please contact Beth Jackson at 902 422-7961 or email Or, YOU can adopt your duck and be entered to win great prizes here.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: